Google has a price for you. We found it.
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The Price of Free Google Report.
Proton analyzed over 54,000 demographic profiles using 2025 ad auction data to estimate what advertisers pay to reach different types of Americans. The range is much wider than you might expect.
The average American generates about $1,605 a year in advertising value. A 35- to 44-year-old man in Bozeman, MT, without children, using a desktop and making high-value corporate searches, generates an estimated $17,929.30. An 18- to 24-year-old father in Fort Smith, AR, using an Android phone and making low-value searches, generates $31.05.
That’s a 577x difference between two people using the same free service.
What Google thinks you're worth | Proton
Proton analyzed 54,000 profiles using real ad auction data to determine your worth to Google. How valuable is your data?
Proton (proton.me)
-
The Price of Free Google Report.
Proton analyzed over 54,000 demographic profiles using 2025 ad auction data to estimate what advertisers pay to reach different types of Americans. The range is much wider than you might expect.
The average American generates about $1,605 a year in advertising value. A 35- to 44-year-old man in Bozeman, MT, without children, using a desktop and making high-value corporate searches, generates an estimated $17,929.30. An 18- to 24-year-old father in Fort Smith, AR, using an Android phone and making low-value searches, generates $31.05.
That’s a 577x difference between two people using the same free service.
What Google thinks you're worth | Proton
Proton analyzed 54,000 profiles using real ad auction data to determine your worth to Google. How valuable is your data?
Proton (proton.me)
Imagine if humanity would spend all this energy and effort into things that would actually benefit humanity world wide. Medicine and medical personnel, food research and production, education, housing, care for the elderly....
Oh man, this world could be so nice...
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Imagine if humanity would spend all this energy and effort into things that would actually benefit humanity world wide. Medicine and medical personnel, food research and production, education, housing, care for the elderly....
Oh man, this world could be so nice...
I've said that endless times about the military industrial complex.
Earth's humanity could be so well cared for without that BS.
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